June 11, 2005

Crazy Frog

Filed under: Culture — James Holden @ 12:18 am

The crazy frog is fantastic. What? Yes, you heard it right. The crazy frog is fantastic.

Unless you’ve been living under a rock for the last few months, you’ll have come across the crazy frog, possibly the most irritating ringtune ever. So why do I think the crazy frog is fantastic when everyone else is being driven to distraction? It’s a matter of marketing and the lowest common denominator. Think about it - the crazy frog advert airs on prime-time TV. That’s not cheap. They must be raking it it to pay for that kind of exposure. I would have never in a million years thought of a money making stunt like the frog - I just don’t have that kind of idea of what the general public will spend money on. Clearly I’m wrong.

Not wanting to miss out of making easy money of the masses, I’m currently open to suggestions on how to do it. Horoscopes? Sports results? Reality TV? Good old porn?

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